Pretty Little Intentions is a love letter to the woman becoming her own sanctuary. Rooted in self-care, self-love, and soul devotion, this sacred space is for the soft yet powerful, those reclaiming their radiance, honoring their rituals, and choosing themselves daily. Every product, word, and intention here is crafted to nourish your spirit, ignite your power, and remind you that coming home to yourself is the most sacred act of all. This isn’t just a brand. It’s a feminine rebirth. This is a reminder that you are the muse, the healer, and the goddess. And every time you pour into yourself, the universe responds. Come sip from your own cup. You deserve to overflow. One spell, one moment, one pretty little intention at a time.

Founded in Spring 2021

Pretty Little Intentions was born in the spring of 2021, a one-witch show rooted in love, magic, and a deep desire to make everyday life feel a little more enchanted and intentional.

Since day one, it’s just been me, hand-pouring spell oils, designing labels, packing orders, and sharing my craft with you. What started as a spark has grown into the most beautiful little coven, and I’m so grateful you’re here.

Thank you for supporting my magic.